I'm having a bit of a PPC Epiphany right now with the changes that were recently made to Amazon Campaigns. They introduced Broad, Phrase, and Exact match campaigns along with Negative Keywords.
Really, it's made things a lot more complicated, but that's a good thing.
This is going to change the PPC game on Amazon and I'm now developing a fool proof system to dominate your PPC on Amazon. AND I'M KEEPING IT ALL TO MYSELF!
I'm just playin' of course I'm going to teach you all how to do it.
In the mean time, I thought I'd post some data on my monthly PPC spend for those of you who are curious. We are currently at 60-70k 30 day rolling gross sales and we are spending just over $1000 a month on PPC. But 2 days ago I made some updates and changes that resulted in a near doubling of clicks. Hopefully it has a similar effect on sales.
DR. BEN OUT!