All DOCsThis isn't theoretical. These DOCs are Standard Operating Procedures that we use in our actual eCommerce business.
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Sometimes you don't have Amazon PPC data to target keywords for your product listing. That's ok. Some quick and dirty keyword research goes a long way. Then you can fine tune later.
Understanding product selections is vital to running safe and effective promotions on Amazon. Don't screw this up!
Coupons codes are vital to your Amazon business. But you can really screw it up if you make 3 key mistakes.
A lot of money is wasted by absorbing the cost of defective goods returned to Amazon. Our manufacturer should share in some of these costs. The return reason on Amazon is not always accurate, but it's the closest thing we have.
When you start to see success on Amazon, you'll also see people try to steal your hard work by using your images and copy on a competing listing. Let's put a stop to that.
In this procedure, we will find keywords that people are using to search for products on Amazon.com by interpreting the data from Amazon Sponsored ads that we have running on similar products.